
Meet Rochelle Levy
They call her The Culture Alchemist.
Somebody gave her the name and it stuck, because it was accurate. Culture strategist, leadership developer, and community architect for organizations, executives, teens, and everyday leaders.
Book a workshop or keynoteLead well, build culture, become on purpose
Does this sound familiar?
If your culture feels stuck, strained, or performative, it can be rebuilt.
The values are on the wall. The real meeting happens after the meeting. Good people are quietly updating their resumes. Rochelle helps leaders and teams close the gap between the culture they claim and the culture they live, with tools people actually use on Monday.
The periodic table of Rochelle
Pick an element. See what it becomes.
Every engagement starts with raw material: your people, your tension, your goals. Tap an element to see what Rochelle turns it into.
Leadership coaching
Turns managers into leaders people actually follow.
One on one and group coaching for leaders who are tired of performing confidence and ready to build the real thing.

Hey, it's Rochelle
Harlem born. Boston based.
Rochelle Levy has spent more than twenty years in nonprofits, the arts, and culture, designing the rooms where people learn to lead and the systems that keep them there. Her work lives where psychology, business, and community meet.
Her work spans for profit and nonprofit, by design. The for profit side protects her ideas and keeps ownership in her hands. The nonprofit side gives back, funding free and subsidized community programming.
- Alchemy for ChangeFounder and CEO
- Black Girl AssemblyFounder
- HuēKinCo-founder
- The Alchemist's TableCreator and coach
- The Audacity of BecomingWriter and podcast host
Something needs to change
Culture is a set of habits, and habits can be rebuilt.
Most organizations try to fix culture with a retreat, a survey, and a new set of values. Then Monday shows up and nothing moves. Rochelle works on the habits underneath: how decisions get made, how conflict gets handled, who gets heard, and what leaders model when nobody is watching.
The result is a team that can disagree without fallout, leaders who can hold pressure without passing it down, and a culture people stay for.

Let's build.
Ways to work with Rochelle
Where she does her best work
Every engagement is built for the room in front of her. Filter by who you are bringing to the table.
Showing 10 services
01 Keynotes and speaking
Conference stages, convenings, retreats, and panels. Talks on leadership, culture, and becoming that people quote in the hallway afterward.
For conferences, associations, campuses, and corporate events
02 Workshops
Interactive sessions for teens and adults on leadership, confidence, boundaries, communication, and showing up without shrinking.
Half day, full day, or a series
03 Facilitation
Strategic planning, retreats, listening sessions, and the meeting everyone has been avoiding. She holds the room so you can be in it.
For boards, leadership teams, coalitions, and community groups
04 Executive coaching
Private, candid coaching for founders and executives navigating growth, visibility, pressure, and the loneliness of the top seat.
For CEOs, EDs, founders, and senior leaders
05 Leadership team coaching
Group coaching that gets a leadership team aligned, honest, and accountable to each other instead of just polite.
For leadership teams and management cohorts
06 Culture shift consulting
Assessment, strategy, and implementation to move your culture from values on the wall to habits in the room.
For organizations ready for more than a training
07 Conflict resolution
Mediation, repair conversations, and skill building so tension turns into trust instead of turnover.
For teams, partnerships, and communities in friction
08 Psychological safety
Training and team practice that make it safe to speak up, push back, admit mistakes, and actually innovate.
For teams where the real meeting happens after the meeting
09 Entrepreneurship coaching
Offers, pricing, positioning, and the business model behind the brand, for founders who want the work to pay them back. Delivered through The Alchemist's Table, from a single strategy hour to a monthly retainer.
For founders, consultants, and creative entrepreneurs
See The Alchemist's Table10 Teen leadership programs
Youth leadership experiences built on years of running programs for girls and teens. Voice, agency, and applied leadership they can use now.
For schools, youth orgs, and summer programs
Coaching for founders
The Alchemist's Table.
Rochelle's private coaching practice for established founders and entrepreneurs who are stuck between the vision and the results. This is not a beginner's starter kit. It is strategy, structure, and a seat at a table where someone tells you the truth about your business. Five ways in, and every rung earns the next one.
The Strategist's Hour
One session, on demand
You bring the knot, she brings the diagnosis. A focused strategy call with a recording and a written summary every time. The front door, and a real piece of work, not a sales call in costume.
$350
Per session
Build Different
Three hour live workshop
For entrepreneurs who are done collecting frameworks and ready to build something. Open enrollment, cohort based, no filler.
$247
Per seat
The Build Table
Four weeks, small group, capped at ten
Depth without the one on one price tag. You leave with a build plan and nine other founders who know exactly what you are working on.
$650
Four weeks
The Alchemy Session
Half day or full day intensive
The signature offer. Pre work, a full diagnostic of your business, and a thirty day build plan you can start on Monday. This is where the real unsticking happens.
$2,500
Half day, $4,500 full
The Alchemist's Retainer
Ongoing partnership, three month minimum
A standing strategic partner in your corner every month. Rochelle takes six retainer clients at a time. That is a capacity limit, not a marketing line, and it is enforced.
$3,500
Per month, 6 seats
You leave with something written.
Every engagement ends with an artifact you keep: a diagnostic, a build plan, a system map. Nobody walks away from this table with only a good feeling.

How it works
Reach out
Tell Rochelle about your room, your goals, and your timeline. You hear back with availability and a few sharp questions.
Design the room
She builds the session, program, or engagement around your people, not a template. You see the plan before anyone walks in.
Watch it shift
The work lands, people leave with tools they use, and you get clear next steps so the change keeps going after she leaves.
Topics people book her for
Mix them, stack them, or ask for something custom.
- Unshrinking and executive presence
- Leading through change
- Psychological safety at work
- Conflict as a leadership skill
- Building culture on purpose
- Wellness as strategy
- Creative entrepreneurship
- Boundaries that hold
- Power mapping
- Leading across difference
- Youth voice and agency
- Community care and healing
For event organizers
Plan your talk.
Tell us about your audience and event. You'll get a suggested topic from Rochelle's speaking list, a working title, and a drafted booking request to review.
AI-powered. Nothing is sent until you send it yourself.
Signature frameworks
She doesn't borrow her methods. She builds them.
The Assembly Method™
A research grounded approach to leadership development for Black girls and women, built to counter adultification and grow real agency.
Sister Circle Protocol™
A facilitation model for circles where people can be honest, be held, and leave with something they can use.
Crown Stack™
A productivity framework for people tired of systems built for somebody else's brain and calendar.
Unshrink Yourself
The workshop behind the UnShrink and Lead Accelerator. Executive presence for people taught to take up less room.
The ecosystem
One founder, several doors.
Business revenue funds community programming, and every piece feeds the next.
A Massachusetts benefit corporation for culture shift consulting and leadership development. Services include Culture Shift Consulting, Leader Labs, Facilitation, and Executive and Group Coaching. A reinvestment model funds free and subsidized community programs.
Visit Alchemy for Change (opens in a new tab)A leadership and community ecosystem for Black girls and women. Home of youth programs like LeadHers in Bloom and LeadHers in Action, and UnShrink and Lead for Black women across the diaspora.
Visit Black Girl Assembly (opens in a new tab)A nonprofit for leadership and the arts, centering Black, Brown, and Indigenous people and welcoming everyone. Grow here, lead everywhere. Home of HuēKin Fest.
Explore HuēKin (opens in a new tab)Rochelle's private coaching practice for established founders. From a single strategy hour to a monthly retainer, for people ready to build different.
See the five offers
Read and listen
The Audacity of Becoming.
Rochelle's Substack on leadership, culture, healing, and the nerve it takes to grow in public.
- Essays. Leadership and culture without the corporate theater.
- The Black Porch. The podcast that pairs with the page, where the conversation goes the way it does once the elders have gone inside.
- Community. Comment, push back, and grow alongside other readers.
Not sure where to start?
Find your fit.
Describe what you want to change. You'll get a recommendation from Rochelle's actual services and a drafted request you can edit before anything is sent.
AI-powered. Nothing is sent until you send it yourself.
Let's talk
Bring Rochelle to your room.
Tell her what you are planning. You will hear back with availability, a few questions, and next steps.
Helpful to include
- Who will be in the room and roughly how many.
- What you want people to walk away able to do.
- Your timeline and budget range, if you have one.

